by Rory McShane | Nov 21, 2018
Published Nov 21, 2018 By Rory McShane For years robocalls have been the bane of a voter’s existence and, for years, I’ve told candidates and campaigns the same thing about robocalls. While they’re effective to disseminate information and encourage behavior among...
by Rory McShane | Oct 15, 2018
Campaign ads and debates are mostly avoiding the Russia investigation in favor of other issues important to voters. By DARREN SAMUELSOHN Published October 15th, 2018 Special counsel Robert Mueller can’t escape the headlines, or President Donald Trump’s obsessive...
by Rory McShane | Sep 24, 2018
Sep 24, 2018 By Rory McShane Facebook strategy has been in flux for campaigns this cycle thanks to continued platform changes. Races on both sides of the aisle are now having to grapple with changing rules over content and targeting. As campaigns’ tactics are evolving...
by Rory McShane | Sep 7, 2018
By WILL WEISSERT Published September 7, 2018 AUSTIN, Texas (AP) — Most ardent supporters know where Beto O’Rourke stands on single-payer health care (he’s for it), legalizing marijuana (ditto) and a border wall (against). But anyone watching his Facebook Live feed as...
by Rory McShane | Aug 28, 2018
by Jon Ward Published August 28th, 2018 After President Barack Obama’s reelection in 2012, political journalists wrote an armada of stories about the brilliance of his online campaign. Obama’s nerds were hailed as geniuses for harnessing big data to create precise...
